Why Snapchat geofilters should be your nonprofit’s new favorite social media...
I just found out something awesome–Snapchat geofilters are for sale and they are mega cheap. Like $5 cheap. You might not know what Snapchat is, let alone what “geofilters” are, but have no fear! You...
View Article10+ awesome Snapchat geofilter ideas for your nonprofit
We’ve previously covered Snapchat geofilters, and how they can be an awesome supplement to your nonprofit’s social media strategy. If you’re still unfamiliar with them, check out this detailed demo...
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What is Google for Nonprofits? The complete run-down
You may have heard rumors about a little-known program Google runs for non-profit organizations. Officially known as Google for Nonprofits, it’s great for cash-strapped organizations, but there’s...
View ArticleGoogle Ad Grants Frequently Asked Questions (FAQ)
After working with over 60 nonprofits applying to Google for Nonprofits, I noticed some questions come up in nearly every conversation. I’ve put together this post of frequently asked questions about...
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All the Google Ad Grants rule changes, listed in one place
On January 1st, 2018, Google drastically changed the rules of their Ad Grants program, part of Google for Nonprofits. Beginning March 1st, 2018, non-compliant accounts will be suspended until they fix...
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How to Fix a Google Ad Grants Account with No or Low Clicks
Last month, we started working with The Evolve Project, a group that conducts anti-bullying seminars for kids, their parents, and teachers. The account was left for dead by their previous consultant,...
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2 Occasions When Ad Grants Just Won’t Work
This week’s growth tip is a little different because in contrast to the past few tips about successful growth, this tip is about times that growth didn’t happen. We’re going to briefly review 2...
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How We Increased Election Turnout Using Google Ad Grants
It was July 2018, and the midterm elections were fast approaching. I had recently connected with the League of Women Voters of Miami-Dade County, and they were anxious to begin their voter turnout...
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How to Apply for Google for Nonprofits – the Comprehensive Guide
We are reader-supported, earning a commission when you purchase through our links.There’s no extra cost to you. Thanks for your support! Full disclosure here. This is the second post in a series about...
View ArticleThe Ultimate Digital Marketing Checklist for Nonprofits
Getting exposure for your nonprofit is crucial for driving donations. The challenge of doing so on a modest budget is among the hardest aspects of running a successful organization. Digital marketing...
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Instagram for Nonprofits: A Step-By-Step Guide
Social media has become an essential tool for nonprofits to engage their supporters and spread awareness of their mission. One platform that has proven particularly effective for this purpose is...
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Creative Topics for Nonprofit Email Newsletters
An email newsletter can be a powerful tool for your nonprofit organization to communicate and engage with donors and volunteers. It allows you to keep them informed about your work and take an...
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